Leveraging the Power of Podcasting: A Revolutionary Marketing Tool for the Community Pharmacy
In today's digital age, businesses are constantly seeking innovative ways to reach their target audience and establish a strong brand...
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RxConnexion
- May 26
- 3 min
Overview: The Business of Pharmacy & Management
Pharmacy is one of the most highly regulated professions in the US and its management is complex. Pharmacy’s impact on public health and...
153 views0 comments
RxConnexion
- May 22
- 3 min
Harnessing the Power of Podcasting to Market Pharmacy Services to Patients and the Community
In today's digital age, podcasting has emerged as a popular and effective medium for engaging with audiences. Pharmacies can leverage the...
39 views0 comments
RxConnexion
- May 22
- 3 min
How to Effectively Market Your Pharmacy to Physicians
In today's highly competitive healthcare industry, pharmacies are seeking innovative ways to enhance their visibility and strengthen...
110 views0 comments
RxConnexion
- May 7
- 2 min
Most effective tool for developing a marketing strategy is a marketing calendar.
Pharmacies are an essential part of the healthcare system. They provide medication and other health-related products to the public. In...
19 views0 comments
RxConnexion
- May 3
- 3 min
Using predictive analytics and big data to improve care at the community pharmacies
Predictive analysis is a process of using data, statistical algorithms and machine learning techniques to identify the likelihood of...
19 views0 comments
RxConnexion
- Apr 20
- 2 min
National Opioid Settlements Could Place Burden on Independent Pharmacies
The opioid epidemic has resulted in a wave of lawsuits against national pharmacy chains, including Walgreens, CVS, and Rite Aid, for...
67 views0 comments
RxConnexion
- Apr 8
- 7 min
Top KPIs for a Successful Pharmacy Business: What to Track for Growth and Profitability
In today's competitive business environment, it is essential for pharmacies to measure their performance regularly and track their...
123 views0 comments
RxConnexion
- Apr 8
- 3 min
Revolutionizing Healthcare: The Power of Prescription Digital Therapeutics (PDTs)
Prescription digital therapeutics (PDTs) are a new class of medical treatments that use software applications to treat various medical...
10 views0 comments
RxConnexion
- Apr 8
- 3 min
Improving Adherence, Compliance and outcome for patients in Ophthalmic Practice
Adherence and compliance are crucial factors in achieving positive outcomes for patients scheduled for eye surgery. Poor adherence to...
44 views0 comments
RxConnexion
- Apr 3
- 2 min
Providing Home Delivery as a Strategy for Pharmacy Growth
The COVID-19 pandemic has caused a major shift in the way many businesses operate, and pharmacies are no exception. With social...
36 views0 comments
RxConnexion
- Mar 30
- 4 min
PBMs and Your Wallet: How Unfair Practices Impact Your Healthcare Costs
Pharmacy Benefit Managers (PBMs) are third-party administrators that are responsible for managing prescription drug benefits for health...
18 views0 comments
RxConnexion
- Mar 30
- 3 min
Cash Flow - The Backbone of Your Business
Cash flow is the backbone of any business. It's the amount of cash that flows in and out of a business, which is critical to its success....
13 views0 comments
RxConnexion
- Mar 27
- 2 min
Understanding Opioid Use Disorder: The Role of Pharmacists in the Treatment of Opioid Use Disorder
Opioid use disorder (OUD) is a chronic medical condition characterized by the misuse or dependence on opioids, which include prescription...
36 views0 comments
RxConnexion
- Mar 17
- 2 min
Specialize Care Services: Path to Profitability by Providing High Touch Services
Ophthalmology specialized care for pharmacy refers to the provision of specialized pharmacy services to patients with eye conditions and...
24 views0 comments
RxConnexion
- Mar 17
- 2 min
Pharmacy Valuation: Unlocking the Value of Your Pharmacy. Factors to Consider in Pharmacy Valuation
Pharmacy valuation refers to the process of determining the value of a pharmacy business. There are several factors that are typically...
27 views0 comments
RxConnexion
- Mar 13
- 2 min
How to Improve Cash Flow in Your Pharmacy
Increasing cash flow in a pharmacy can be achieved through a combination of cost-cutting measures and revenue-boosting strategies. Here...
45 views0 comments
RxConnexion
- Mar 12
- 3 min
Marketing your Pharmacy Services to Physicians by Utilizing Prescribing Data
Pharmaceutical companies have always relied heavily on physicians to market their products. However, with the rise of big data, there is...
376 views0 comments
RxConnexion
- Mar 4
- 2 min
What are DIR fees and how to Reduce it
Direct and indirect remuneration (DIR) fees are payments that pharmacies receive from insurance companies, pharmacy benefit managers...
121 views1 comment
RxConnexion
- Mar 3
- 3 min
Common mistakes that businesses make when designing marketing programs
some common mistakes that businesses make when designing marketing programs: Failing to define target customers: A marketing program...
31 views0 comments
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