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Why Pet Health Belongs in Your Pharmacy — Right Now

  • Writer: Admin
    Admin
  • 1 day ago
  • 2 min read

Pet owners act fast and stay loyal. When a dog’s arthritis flares or a cat refuses a tablet, they don’t delay care. They look for a solution—and they return to the pharmacy that delivers it.

For independent pharmacies, pet health creates a powerful opportunity:

  • Cash-pay revenue not tied to PBMs or DIR fees

  • Higher margins on personalized, specialty compounds

  • Loyal pet parents who often fill human prescriptions too

  • Clear differentiation from chains that don’t offer veterinary compounding

Pet health is a resilient, fast-growing revenue stream that strengthens your core business and protects your bottom line.


Central Fill for Compounded Pet Medications


RxConnexion makes it easy to launch or expand veterinary compounding—without new staff, equipment, or cleanroom buildouts.


Our Central Fill network gives you access to 156+ compounded pet medications, including:

Pain & Inflammation

  • Transdermal gabapentin

  • Meloxicam suspensions

Behavior & Anxiety

  • Fluoxetine

  • Clomipramine

Endocrine & Metabolic

  • Methimazole

  • Cisapride

Dermatology & Pruritus

  • Cyclosporine

  • Chlorpheniramine

  • Customized topical formulations

Ophthalmic

  • Cyclosporine ophthalmic preparations

Flavor-Flexible Dosage Forms Tuna, chicken, beef, bacon, liver, marshmallow, and more designed to improve adherence and refills.


How It Works (Turnkey)

  1. You receive a veterinary prescription

  2. Submit it through the RxConnexion portal

  3. Our Central Fill partner compounds the medication

  4. It ships white-label under your pharmacy name included

No capital investment. No added staffing. No workflow disruption.

Just new cash revenue and happier pet families.


Put Profitability Back Where It Belongs

Most veterinary compounds are cash-pay, giving you full pricing control. This allows you to:

  • Set sustainable margins without PBM pressure

  • Improve adherence with palatable, dose-accurate formulations

  • Increase refills for chronic pet therapies

  • Create cross-sell opportunities (supplements, wellness products, refill plans)

Many pharmacies start with a focused top-20 veterinary compound list, then expand to the full catalog as demand grows.


Built-In Demand with RxConnexion Marketing

A service only works if patients know about it. RxConnexion supports your pet health program with pharmacy-branded marketing designed to drive real demand:

  • Veterinary outreach kits for local clinics

  • SEO-ready landing pages for “compounded pet meds near me”

  • Social media content & ad creative for pet parents

  • In-store materials like counter cards and bag inserts

  • Email & SMS templates for refills and therapy education

  • Reputation tools to grow reviews from pet owners

Everything is branded to your pharmacy and ready to deploy.


What Pharmacies Typically See

  • Faster launch—days, not months

  • Increased cash transactions

  • Higher lifetime value from pet families

  • Minimal operational burden

  • Strong word-of-mouth referrals from veterinarians and pet owners

You focus on relationships. We handle the compounding.


Make Your Pharmacy the Go-To for Pet Health

With RxConnexion, you can:

  • Activate Central Fill for 156+ compounded pet medications

  • Launch with proven, pharmacy-branded marketing

  • Serve your community’s pet families with confidence

Pet health isn’t an add-on. It’s a strategic growth channel.

👉 Get started at RxConnexion.com and bring compounded pet medications to your pharmacy.


 
 
 

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